Description:
Order Up is a UX/UI design project for a conceptual food delivery app inspired by platforms like Uber Eats and DoorDash. The goal was to create a seamless, intuitive user experience that connects customers with local restaurants and delivery drivers, while streamlining the ordering process from browsing to checkout.
Design Concept:
The design prioritizes simplicity, speed, and satisfaction. Wireframes and user flows were developed to guide users through key touchpoints: discovering restaurants, customizing orders, tracking deliveries, and securely processing payments. The interface features clean navigation, bold imagery, and clear CTAs to reduce friction and enhance usability. User research informed personas and journey maps, ensuring the app meets real-world needs. A fresh color palette and modern typography establish a trustworthy, tech-forward brand identity that appeals to a broad user base. Order Up is designed for convenience—bringing your favorite meals to your doorstep with just a few taps.